How Creating Content on TikTok Can Help Grow the Business

Mark Podolsky
2 min readSep 28, 2024

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Our guest for today is Melissa Hughes, a TikTok influencer, international speaker, podcaster and best-selling author with over 256,000 followers on TikTok.

Listen in as Melissa discussed:

  • How she became a TikTok star.
  • TikTok is not only a platform for young people.
  • How to monetize your videos on TikTok.
  • Using influencers to promote your business.
  • Giving out valuable content in 15 secs.
  • Psychographics.
  • Repurposing content.
  • Using ChatGPT to make content.

Melissa also shares her thoughts on what makes a good client and how to get more followers on TikTok.

TIP OF THE WEEK

Melissa: Embrace the cringe and just post the video. Start creating content even if it feels awkward at first. You never know which piece of content might resonate and impact others. For a free resource to help define your goals and message, visit melissaleahughes.com and check out “Three Steps to Brand Clarity.”

Mark: Check out melissaleahughes.com. Melissa’s website offers incredible insights, especially her books. If you’re a parent, don’t miss her children’s book inspired by her viral TikTok. Visit melissaleahughes.com to learn more and access her valuable resources for both personal and business growth.

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Mark Podolsky

I help people build a massive passive income stream utilizing the safest investment on earth—land. Get my FREE Passive Income Blueprint www.thelandgeek.com